Ariana Grande’s latest album, “Eternal Sunshine,” has impressively secured the No. 1 spot on the Billboard 200 albums chart for the second consecutive week as of March 30, following its premiere at the top of the chart the previous week. The album garnered 100,500 equivalent album units in the U.S. during the tracking week ending on March 21, experiencing a 56% decrease, according to data from Luminate. This achievement marks the third time an album by Grande has enjoyed a record-setting two weeks at No. 1, following her previous albums “Positions” (2020) and “Thank U, Next” (2019), which both also debuted at No. 1 and remained there for their first two weeks.
“Eternal Sunshine” initially made its debut with an impressive 227,000 units earned. Additionally, Kacey Musgraves’ “Deeper Well” has made a significant impact, debuting at No. 2 with her largest week ever in terms of both equivalent album units and traditional album sales, while Justin Timberlake’s “Everything I Thought It Was” has made a strong entry at No. 4.
The Billboard 200 chart is a prestigious ranking that showcases the most popular albums of the week in the U.S., based on multi-metric consumption measured in equivalent album units. These units are comprised of album sales, track equivalent albums (TEA), and streaming equivalent albums (SEA), with each unit representing one album sale, 10 individual tracks sold from an album, or a combination of ad-supported and paid/subscription on-demand official audio and video streams generated by songs from an album. The latest chart, dated March 30, 2024, will be fully available on Billboard’s website by Tuesday, March 26. For all chart news, Billboard and Billboardcharts on X (formerly Twitter) and Instagram are the go-to sources.
Breaking down the numbers, “Eternal Sunshine” earned 100,000 units in the tracking week ending March 21, with SEA units accounting for 87,000 (down 41%, equaling 115.05 million on-demand official streams of the album’s songs), album sales at 13,000 (down 56%), and TEA units at 500 (down 84%).
Kacey Musgraves’ “Deeper Well” has also made waves, debuting at No. 2 on the Billboard 200 with 97,000 equivalent album units earned, marking her biggest week since the chart began ranking by that measurement in December 2014. Of the album’s first-week units, traditional album sales accounted for 66,000, making it the top-selling album of the week, with SEA units at 30,000 (equaling 38.06 million on-demand official streams of the album’s songs) and TEA units at 1,000.
“Deeper Well” is Musgraves’ highest-charting album since her debut, “Same Trailer Different Park,” which debuted and peaked at No. 2 in 2013. This album is her fifth top 10-charting effort, and all of them have started in the top four of the ranking. Musgraves previously reached this region with “Star-Crossed” (No. 3, 2021), “Golden Hour” (No. 4, 2018), “Pageant Material” (No. 3, 2015), and “Same Trailer Different Park” (No. 2, 2013).
“Deeper Well” surpasses Musgraves’ previous high in units earned when “Star-Crossed” debuted with 77,000 units. Additionally, “Deeper Well”‘s first-week sales figure is her best sales frame ever, beating the 55,000 that “Pageant Material” sold in its first week.
The album was promoted with appearances on NBC’s “The Tonight Show Starring Jimmy Fallon” (March 14), NBC’s “Today” (March 15), and SiriusXM’s “The Howard Stern Show” (March 18). Prior to the album’s release on March 15, Musgraves was the musical guest on the March 2 episode of NBC’s “Saturday Night Live.”
“Deeper Well”’s first-week sales were bolstered by its availability across nine vinyl variants, including eight different-colored versions and exclusive editions for Amazon, Spotify, and Target. In total, the album sold 37,000 copies on vinyl, marking the top-selling vinyl set of the week, Musgraves’ biggest sales week ever on vinyl, the largest vinyl week of 2024, and the fourth-largest week for a country album on vinyl since Luminate began tracking sales in 1991. The album was also issued in four different CD versions, three different digital editions (two were exclusive to her webstore — one with a bonus track, and another with the same bonus track and alternate cover art), and as a cassette tape.
Morgan Wallen’s “One Thing at a Time” moved from 2-3 on the new Billboard 200, with a 3% gain to 70,000 equivalent album units earned. Justin Timberlake returns to the Billboard 200 with his first album in over six years, as “Everything I Thought It Was” starts at No. 4. The set opens with 67,000 equivalent album units earned, marking Timberlake’s sixth consecutive top five-charting effort — encompassing his entire solo career, which includes four No. 1s.
“Everything”’s first-week unit sum of 67,000 included traditional album sales of 41,000, SEA units of 24,000 (equaling 31.13 million on-demand official streams of the album’s songs), and TEA units of 2,000. The album’s release was highlighted by a single, “Selfish,” which peaked at No. 19 on the Billboard Hot 100 dated Feb. 10 and reached the top 20 of several airplay charts.
“Everything”’s launch was celebrated with a buzzworthy one-off concert at The Wiltern in Los Angeles (March 13), featuring a surprise reunion with Timberlake’s *NSYNC bandmates. Timberlake also appeared on NPR’s “Tiny Desk” series on March 15 for a half-hour-long concert and performed the album’s “No Angels” on ABC’s “Jimmy Kimmel Live!” earlier in the week on March 11.
“Everything”’s first-week sales were supported by its availability across four different vinyl variants (including exclusives for Amazon, Target, and his webstore), four different deluxe CD boxed sets (each with a piece of branded clothing and a CD), and a standard CD.
Noah Kahan’s “Stick Season” falls from 3-5 on the new Billboard 200 with 46,000 equivalent album units earned (down 5%). Five former No. 1s round out the rest of the top 10, as SZA’s “SOS” dips from 5-6 (43,000; down 4%), Swift’s “Lover” climbs from 9-7 (41,000; up 6%), Bryan’s self-titled album falls from 6-8 (40,000; down 2%), Swift’s “1989 (Taylor’s Version)” descends from 8-9 (nearly 40,000; up 3%) and Ye (formerly known as Kanye West) and Ty Dolla $ign’s “Vultures 1” drops from 4-10 (39,000; down 13%).
Luminate, the independent data provider to the Billboard charts, conducts a thorough review of all data submissions used in compiling the weekly chart rankings. Luminate reviews and authenticates data, and in partnership with Billboard, data deemed suspicious or unverifiable is removed, using established criteria, before final chart calculations are made and published.